Beamery vs Adway for Recruiting Agencies in 2026
Discover why Adway outperforms Beamery for recruiting agencies with faster implementation, better ROI, and agency-specific features.
Beamery vs Adway for Recruiting Agencies
Beamery offers enterprise talent lifecycle management with CRM capabilities and skills intelligence, while Adway specializes in automated social recruiting across multiple platforms. For recruiting agencies, Adway delivers 23× ROI through programmatic job advertising and achieves 65% faster time-to-hire by reaching passive candidates where they spend time online.
Key Facts
• Platform Focus: Beamery targets enterprise talent management while Adway automates social recruiting campaigns across Facebook, Instagram, LinkedIn, TikTok and other platforms
• Implementation Speed: Adway deploys in 6 weeks with plug-and-play integration versus Beamery's longer enterprise customization timeline
• Pricing Models: Beamery charges approximately $75 per user monthly with median annual costs of $67,289, while Adway uses consumption-based pricing aligned to campaign volume
• Performance Metrics: Adway reduces time-to-attract from 34 to 12 days and increases applications by up to 129% for staffing firms
• Market Recognition: Adway holds Core Leader status in Fosway's 9-Grid for Talent Attraction for four consecutive years
• Agency Features: Adway offers white-label capabilities and reseller options that create new revenue streams, which Beamery's enterprise focus lacks
Recruiting agencies face a familiar squeeze: shrinking margins, talent shortages, and clients who expect faster fills without paying premium fees. The Beamery vs Adway decision now shapes whether an agency can scale profitably or stay stuck in manual workflows. Both platforms promise AI recruiting automation, but their philosophies, pricing, and results diverge sharply.
This comparison breaks down how each platform performs on the metrics that matter most to agencies: quality of hire, speed to fill, ease of integration, and return on investment.
Why Recruiting Agencies Are Re-Evaluating Their Tech Stack
The talent acquisition market remains very fragmented despite consolidation efforts. Agencies that relied on job boards now compete against in-house teams with sophisticated social recruiting capabilities.
The numbers tell the story:
- 4.8 billion active social media users globally offer unprecedented reach for programmatic job advertising in 2026
- Hiring grew 8.3% year-over-year, but volumes remain 30% below 2021 levels
- Recruiters now handle 93% more applications while teams are 14% smaller
Agencies that automate social recruiting gain a structural advantage. Those still running manual campaigns or depending solely on job boards fall behind competitors who reach passive candidates where they actually spend time.
How Do Beamery and Adway's Product Philosophies Differ?
Beamery and Adway solve different problems, and agencies should understand this distinction before committing budget.
Beamery positions itself as a Talent Operating System designed for enterprise-scale organizations. The platform focuses on talent lifecycle management, CRM capabilities, and skills intelligence. It helps large companies proactively build candidate databases based on skills, including silver medalists and alumni.
Adway takes a different approach. The platform specializes in programmatic job advertising across social channels, using AI to target passive talent. As the company states, "manual targeting simply can't keep up with today's social recruiting technology."
For agencies, this distinction matters:
- Beamery excels at managing existing talent relationships at enterprise scale
- Adway focuses on generating new candidate flow through automated social campaigns
Reachable Channels & Passive Talent
How each platform reaches passive candidates differs significantly.
Adway's channel coverage:
- Facebook, Instagram, Google, YouTube, LinkedIn
- Snapchat, TikTok, Reddit, Discord
- Automated ad distribution across all platforms simultaneously
Beamery's approach:
- Indeed Resume access to over 150 million resumes
- Integration with LinkedIn and existing ATS databases
- Focus on nurturing candidates already in the system
A key statistic shapes this comparison: 73% of millennials found their last job through social media ads. For agencies filling high-volume roles, Adway's multi-platform reach provides broader coverage than Beamery's database-centric model.
Which Platform Delivers Better Quality of Hire and Speed to Fill?
Agencies live and die by two metrics: how fast they fill roles and whether those hires stick. Both platforms claim improvements, but the evidence favors one approach.
Adway's documented outcomes:
- 65% faster time-to-hire (Ocab case study)
- 36% boost in quality of hire
- Time-to-attract reduced from 34 days to 12 days
Beamery's reported metrics:
- 30% reduction in time to hire
- 30,000+ recruiting hours saved annually
- 467% ROI according to a Forrester Consulting study
The comparison table below summarizes key performance differences:
| Metric | Adway | Beamery |
|---|---|---|
| Time-to-hire reduction | Up to 65% | 30% |
| Fill rate improvement | 200% (ELITS case) | Not publicly reported |
| Cost reduction | 54% lower cost per application | Efficiency gains vary |
| Return on ad spend | €194 per €1 spent | 467% ROI (Forrester) |
Agency Case: 23× ROI on Social Campaigns
One staffing firm's results illustrate what's possible with social recruiting automation.
A major contingent staffing company faced three challenges before adopting Adway:
- Expensive agency fees for social media management
- 4 days waiting time to get campaigns live
- Lack of data aggregation across campaigns
After scaling social recruiting from 7% to 100% of their roles through Adway's automation, the firm achieved:
- 23× ROI on social recruiting spend
- 230% boost in overall ROI
- 12 unique talent pools with over 70,000 passive candidates
Agencies using Adway have seen applications increase by up to 129% and time-to-hire decrease by 3 to 6 days.
How Fast Can Agencies Go Live—and Keep Users Happy?
Implementation speed determines how quickly an agency sees returns. User experience determines whether recruiters actually adopt the platform.
Adway's implementation:
- Onboard in as little as 6 weeks with plug-and-play API integration
- Seamless integration with any ATS and CRM
- No disruption to existing workflows
Beamery's implementation:
- Enterprise-focused deployment requiring customization
- Certified integrations with Workday and SAP SuccessFactors
- Longer implementation timeline for complex organizations
User ratings reveal a significant gap in ease of use. G2 comparisons show Beamery scores 7.7 on ease of use, while competing platforms with similar functionality score 9.7 on ease of setup.
One mid-market recruiting manager described working with Adway: "Simple, reliable, and efficient. We're a small team. Adway gives us the help we need to succeed. Their experience covers where we lack experience. We see Adway as a partner and that's the way we like to cooperate." (G2 Review)
Key takeaway: Agencies with limited IT resources will find Adway's plug-and-play approach significantly faster to deploy than Beamery's enterprise-focused implementation.
What Will Each Platform Really Cost in 2026?
Pricing transparency matters for agencies budgeting their tech stack. The two platforms take fundamentally different approaches.
Beamery's pricing model:
- Approximately $75 per user per month starting cost
- No free trial available
- Pricing negotiated case-by-case based on enterprise needs
- Additional costs may include data migration, customization, training, and ongoing support
- Median buyer pays $67,289 per year
Adway's pricing model:
- Consumption-based pricing aligned to campaign volume
- €194 return for every €1 spent in agency benchmarks
- Transparent cost-of-sale with clear ROI metrics
| Cost Factor | Adway | Beamery |
|---|---|---|
| Pricing model | Consumption-based | Per-user license |
| Free trial | Contact for demo | No free trial |
| Setup fees | Included | Migration fees may apply |
| Hidden costs | Transparent spend tracking | Customization, training extra |
| Typical agency ROI | 23× on social campaigns | 467% (enterprise study) |
For agencies, consumption-based pricing means costs scale with activity. Per-user licensing can create friction when adding recruiters during busy periods.
Analyst & Customer Validation
Third-party recognition provides an objective lens on platform capabilities.
Fosway 9-Grid placement (2025):
- Adway: Core Leader in Talent Attraction for the 4th consecutive year
- Beamery: Strategic Challenger in Talent Acquisition
The Fosway 9-Grid is Europe's leading market analysis model for HR and talent technology. Core Leader status reflects strong market performance, customer success, and advocacy at enterprise scale.
Beamery's Strategic Challenger position acknowledges its broad capabilities for enterprise organizations. CEO Sultan Saidov noted: "We're proud to be recognized once again as a Strategic Challenger by Fosway." (Beamery News)
The distinction matters for agencies: Core Leader indicates proven performance with customers similar to staffing firms, while Strategic Challenger suggests strength with large enterprise buyers.
Adway's Edge for Agency Business Models
Agencies have unique requirements that differ from corporate TA teams. Adway's platform addresses several agency-specific needs.
Revenue generation:
- White-label capabilities allow agencies to sell recruitment campaigns with markup
- New revenue stream from social recruiting services
- Clients pay for measurable campaign results
Operational efficiency:
- Automates creation and distribution of vacancy campaigns
- Eliminates expensive agency fees for digital marketing
- Scales from 7% to 100% of roles without proportional headcount increase
Proven agency results:
- 40+ recruitment and staffing customers worldwide
- 27% increase in fill rate across agency customers
- 72% surge in diversity applicants
Beamery's enterprise focus means fewer features designed specifically for agency workflows. The platform excels at managing internal talent for large corporations but lacks the white-label and reseller capabilities agencies need to monetize their tech investments.
Making the Call: Adway Wins for Modern Recruiting Agencies
The Beamery vs Adway comparison comes down to fit. Beamery serves enterprise organizations managing complex internal talent ecosystems. Adway serves agencies and TA teams that need to generate candidate flow through social channels.
For recruiting agencies, Adway offers clear advantages:
- Faster implementation: 6 weeks versus enterprise deployment timelines
- Better ROI: 23× return on social campaigns versus unclear agency-specific metrics
- Analyst recognition: Core Leader in Fosway 9-Grid for talent attraction
- Agency-specific features: White-label capabilities, consumption-based pricing, multi-platform reach
As one ELITS recruiter put it: "We now have always-on advertising with engagement metrics off the charts, and our talent pipeline is constantly filled." (Adway Case Study)
Agencies ready to scale social recruiting without building an in-house performance marketing team should explore how Adway fits their specific requirements. Request a demo to see the platform in action.
Frequently Asked Questions
What are the main differences between Beamery and Adway?
Beamery focuses on talent lifecycle management and CRM capabilities for enterprise-scale organizations, while Adway specializes in programmatic job advertising across social channels, targeting passive talent with AI.
How does Adway improve the quality of hire and speed to fill?
Adway reduces time-to-hire by up to 65% and boosts quality of hire by 36%, thanks to its automated social recruiting campaigns that reach passive candidates effectively.
What is Adway's pricing model?
Adway uses a consumption-based pricing model aligned to campaign volume, offering transparent cost-of-sale with clear ROI metrics, unlike Beamery's per-user licensing.
How quickly can agencies implement Adway?
Agencies can onboard Adway in as little as 6 weeks with its plug-and-play API integration, ensuring minimal disruption to existing workflows.
What makes Adway suitable for recruiting agencies?
Adway offers agency-specific features like white-label capabilities, multi-platform reach, and consumption-based pricing, making it ideal for agencies looking to scale social recruiting.
How does Adway integrate with existing systems?
Adway seamlessly integrates with any ATS and CRM, allowing agencies to automate social recruiting without disrupting existing workflows.
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